What does B2B mean?
AnswerBusiness-to-business
B2B companies sell to other businesses rather than to consumers.
Business · Facts & stats
Entrepreneur facts & stats
7 fact-checked facts about entrepreneurship and startup basics, each with the reason behind it. 5 more are in today's round and join this page after it closes.
The basics
What does 'bootstrapping' a company mean?
AnswerBuilding it with your own money and revenue, without outside investors
Bootstrapped founders fund growth from savings and sales.
Going deeper
What is a 'unicorn' startup?
AnswerA private startup valued at $1 billion or more
The term marks the rarity of privately held billion-dollar startups.
What does a company's 'burn rate' describe?
AnswerHow fast it spends its cash
Burn rate is usually measured as cash spent per month.
In a SWOT analysis, what do the four letters stand for?
AnswerStrengths, Weaknesses, Opportunities, Threats
SWOT is a simple framework for sizing up a business situation.
Expert level
Who coined the term 'unicorn' for billion-dollar startups in 2013?
AnswerAileen Lee
Venture capitalist Aileen Lee introduced the term in a 2013 article.
Who wrote the 2011 book The Lean Startup?
AnswerEric Ries
Ries built on customer-development ideas to promote build-measure-learn cycles.
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